SE: Bloomberg Turnaround: Peugeot

Bloomberg Markets & Finance via Youtube

When Carlos Tavares took the top job at Groupe PSA, the maker of Peugeot and Citroen cars had racked up billions in losses and its shares were hovering near an all-time low. In the second episode of Bloomberg’s Turnaround series looking at corporate transformations, Tavares speaks to David Tweed about getting the company back in the race.

READ ALSO  Silicon Valley weighs whether to leave Hong Kong