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Enterprise app management made simpler with managed Google Play iframe

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Via Google Blog

To help users find the apps they need, IT admins can now group whitelisted Android apps into “collections” that users can access from the managed Google Play store on their device. For example, admins can create a collection for frequently used apps or one for apps in a category related to expenses. They can then change the order in which those collections appear and the order of the apps bundled in those collections.

Admins can now publish a private Android app directly from an EMM Admin console. Simply upload the APK and give the app a title. It will then appear in the managed Play store —  within minutes as opposed to the hours previously required by using the Google Play Console.

Admins can also distribute web applications to their managed Google Play store—these run in a standalone mode in Chrome and provide similar functionality to a dedicated Android app. The UI can be customized to fill the entire screen or show the device’s navigation bars.


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